Hi, I’m Alison Ellis.
I know planning a wedding can be a lot of work. I help make it easier.
I’ve been specializing in Vermont wedding flowers since 2002. One thing I’ve learned is this:
A successful wedding is not just about the planning; it’s also about the execution.
On your wedding day, after all the planning’s complete, you need someone who can execute the details.
I’m all about the details.
- Feel flowers create the ambiance & decor,
- Are focused on your career or schooling while planning your wedding,
- Need a professional to advise on color palette & aesthetic,
- Want to transform a space with a wow-factor,
I’ve got you covered.
I provide high quality wedding flowers & superior design technique with integrity & honesty.
A successful wedding day means a “job well done” for me, but for you the wedding day is not an ending at all…it’s only the beginning.
It’s an honor to be chosen to be a part of your wedding planning experience.
I think you deserve the best.
Get in touch today to start a conversation!
More About Alison…
I took my first floral design class when I was in 5th grade. (Even at that young age, I was hooked.)
I’m a New Jersey native who uprooted and transplanted to Vermont to attend UVM.
I’ve been inside Martha Stewart’s prop closet at her offices in NYC!
I’ve been a professional floral designer for al years.
I used to work on an organic flower farm, which is where I learned a lot about freshness & quality!
I love flowers, but cannot pick a favorite! Irises, poppies, orchids, ranunculus, roses, delphinium, clematis, dahlias…whatever’s growing in my garden right now!….They’re all my favorite.
I can still remember the first bridal bouquet I ever made in 2001. (All white roses!)
I love my job.
A few more things I love…
- Summertime in Vermont, of course. And Fall. And a crisp winter day on the ski slopes.
- A good farmer’s market!
- Bob Dylan, Ella Fitzgerald, Ani DiFranco and Wyclef.
- Dark chocolate. Or milk chocolate. Any kinda chocolate, really.
- When my son says, “Good one, mom…”
- Italy. The food, the art, the views, the food….Need I say more?
- Warm maple syrup. Because slightly warmed maple syrup on pancakes is next-level.
- Natural light. And lots of it! I love plants so good light is key.
I moved to Vermont to attend UVM where I graduated in 2000 with a Bachelor of Science in Plant & Soil Science and a minor in Small Business. While attending school I was a buyer and designer at a busy flower shop, and then, after working for a few florists in the Burlington area, as well as an organic flower farm, it was time to branch out on my own. I founded Floral Artistry in 2002 and booked 1 wedding that summer.
After all these years I continue my floral education by attending wedding design workshops to learn new techniques and tips from some of the industry’s leading professionals. I believe that every year should be a learning year!
Teaching, Speaking & Coaching
I teach florists how to rock the business-side of their business.
I’m the creator of Flower Math and founder of realflowerbusiness.com I released my first online course for floral designers in 2015, and I now have over a dozen online business courses for florists, as well as one-on-one coaching sessions.
I’m also a published author and a business contributor to Florists’ Review magazine & guest blogger for BotanicalBrouhaha.com and FlirtyFleurs.com; 3 highly respected industry publications that educate, encourage & inspire floral designers.
I’ve made guest appearances on:
- The Flower Podcast
- Mornings with Mayesh
- Slow Flowers with Debra Prinzing
- From The Ground Up Floral Podcast
- BB+ Podcast
- Team Flower Podcast
I also teach live workshops and offer private business coaching.
In 2018, I was a guest teacher at Hope Flower Farm at the Spring Chapel Designer’s Conference and also lead a 1-day seminar at The Floral Reserve in Providence, Rhode Island in December. In 2019 I was honored to teach “all things pricing” at The Floral Field Trip in Warren, VT, and I was honored to be invited to speak in March 2020 at Koeher & Dramm as well. (rescheduled due to Covid!)
I believe in a culture in floristry where our standards are on the rise and our customers experience tremendous value in the beauty we create.
Love & Life
My husband, David, and I met at UVM, fell in love, got married on the shores of Lake Champlain in 2003 and never left! We truly love Vermont weddings. In 2012 we brought a little Vermonter into the world, our son, John. (He loves Vermont weddings, too!)
Pictured: John (age 6) making an arrangement after a wedding delivery.