Hi, I’m Alison Ellis.

Planning your wedding can be a lot of work and I help make it easier.

I’ve been specializing in Vermont wedding flowers since 2002, and I’ve learned that a successful wedding is not just about the planning; it’s also about the execution.

Because on your wedding day, after all the planning is complete, you need the trusted professionals on your team to execute the details.

I’m all about the details. I think you deserve the best!

I’ve got you covered if you:

• Feel flowers are an important element of the ambiance & decor
• Are focused on your career or schooling while planning your wedding
• Need a professional to advise on color palette & aesthetic
• Want to transform a space with a wow-factor

I provide high quality wedding flowers & superior design technique with integrity & honesty.

It’s an honor to be chosen to be a part of your wedding.

Get in touch today to start a conversation!

More About Alison…

I’m a published author. My book, Falling Into Flowers, a step-by-step guide to today’s modern wedding business, was published in October 2020 by Wildflower Media.

I was voted Top 40 Over 40 by readers of Florists’ Review Magazine in 2024.

I took my first floral design class when I was in 5th grade. (I was already hooked.)

I’m a New Jersey native who uprooted and transplanted to Vermont to attend UVM.

I love flowers, but cannot pick a favorite! Tulips, dahlias, peonies, camellia, butterfly ranunculus, gloriosa lilies, whatever’s growing in my garden at the moment! They’re all my favorite.

I truly love my job.

More things I love…

• Summertime in Vermont, of course. And Fall! And a bluebird day on the ski slopes.
• Centerpieces your guests can actually see over
• Table linens that touch the floor
• Dark chocolate. Or milk chocolate. Any kinda chocolate, really.
• When my son says, “Let’s watch one more episode…”
• Italy. The food, the art, the views, the food….Need I say more?
• Warm maple syrup. Because slightly warmed maple syrup is next-level.

Education

I attended the University of Vermont where I graduated in 2000 with a Bachelor of Science in Plant & Soil Science and a minor in Small Business. While attending school I was a buyer and designer at a busy flower shop, and then, after working for a few florists in the Burlington area, as well as an organic flower farm, it was time to branch out on my own. (Pun totally intended.)

I founded Floral Artistry in 2002 and after more than 20 years, I continue to learn new design techniques in the floral design world, and I’ve been an educator in the floral industry since 2015.

I believe in a culture in floristry where our standards are on the rise and our customers experience tremendous value in the beauty we create.

What I’m up to now

In additional to the floral design work I do for my wedding clients, I teach florists how to run the business-side of their business with more confidence with online courses and coaching.

I’m the creator of Flower Math and founder of realflowerbusiness.com where I’ve taught thousands or floral designers around the world through my free tips, online business courses for florists, as well as private coaching.

I also host the Floralpreneur® Workshop at The Round Barn in Waitsfield, Vermont with renowned educators from throughout the industry.

I’ve made guest appearances on:

• The Flower Podcast
• Mornings with Mayesh
• Slow Flowers with Debra Prinzing
• From The Ground Up Floral Podcast
• BB+ Podcast
• Team Flower Podcast

When I’m not working

Outside my studio and office hours, you will find me on my yoga mat, in my kitchen making soup, baking cookies or muffins for my son, texting pictures of our cat to my husband during his workday, chatting on the phone for 2 hours with a good friend, practicing the same 3 songs on the ukulele, or in my garden admiring the flowers and ignoring the weeds.